What Is Viral Marketing And How Do I Use It?
Viral marketing can really help your business get tons of
targeted traffic. Viral marketing is simply the practice of
giving away free products or services along with your original
ad copy such as links, contact information, and mailing list.
Then you simply let those who download your free products pass
it along to their own customers and prospects. Viral marketing
is a great way to advertise for free and without a lot of effort
on your part.
Internet marketers should be aware of the value of viral
marketing. You can reach a huge audience, and your free resource
never disappears. On the contrary, it increases exponentially as
it continues to get passed around. Some suggestions as to how to
start your campaign:
Ebooks. You can make your ebook available to everyone who visits
your site. Include an advertisement for your best product and
links to your web site. Let those who download your ebook know
that they are free to share it with their own customers and
contacts. Software. Offer a free trial version of your software
to your web site visitors. Or just make a free software and
offer it, all they need to do is join your mailing list to
receive it. Like the ebook, include links to your site and your
contact information. Again let them know they can distribute the
software freely.
Free web hosting. Provide free hosting on your server to small
businesses or newbies. Then, place a banner ad at the top of
each site advertising your products and web site. This is a very
good way to advertise your site with little expense. The
potential increase in the number of visitors to your web site is
worth your efforts, and beginners are happy to get some
assistance in putting up and managing a site.
Templates. Design your own web site templates. Make sure to put
your contact information in the design, and offer them as free
downloads. Make it known that they may be shared with others.
Content. If you have an area of expertise then make some
original content available to download. Put your contact
information and web site in the text and allow others to publish
it as long as they keep your information intact. You will get
more visitors to your site over time.
Discussion boards. Discussion boards or forums are a brilliant
way to advertise. Invite your web site visitors to join your
discussion board. People love to talk and share their expertise,
and you will make many contacts as a result.
Find out all the ways and methods of free advertising. The more
you spread the word about your products and services, the more
traffic you will draw to your web site. Experiment with every
kind of viral marketing until you find the ones that work best
for you. Then do it on a consistent basis as you will benefit by
more traffic to your web site and more traffic will mean higher
sales.
Successful internet marketers not only provide valuable products
and services, they use any means possible to advertise to as
many people as possible. The success of your business rests on
your ability to promote your web site. Do so often and you will
become successful also.
About the author:
Ben O'Rourke is an Online Marketer and Software Developer.
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Written By: Ben o'Rourke