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Blogging = The Latest Phenomena in Traffic Generation
In what was originally a form of online journal keeping by stay-at-home moms and college students, it has now become a national phenomenon with its presence felt as a legitimate business booster. For the novices, blogs are online journals that...
Synergy
Synergy What's Synergy? Here are some common definitions 1) Combined Action 2) A mutually advantageous conjunction of distinct elements 3) Something that cooperates with something else to produce an enhanced effect. Why am I talking to you about...
Top Seven Tips on how to keep you from Losing Hundreds of dollars on the Internet.
Douglas Young © 2003 All Rights Reserved. You Must read this if you have any aspirations of ever making money on the Internet. The only Promise or Guarantee You will get from me is that these seven tips could save you hundreds of ...
Tourism internet marketing and the power of home page
Home Page is always the most important page of any website. Your Home Page shows your professional essence, the appealing image of your product or services, your company’s operation scale and more.
In fact, your Home Page is the face of your...
Why Search Engine Traffic Should be Your Top Priority
Most Internet marketing methods are risky and many will not have any affect on traffic to a web site. Some online marketers will sell you anything from banner impressions, to mass email campaigns (spam), to popup ads. All these marketing tools...
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Benefits of Online Marketing
Companies have many options for communicating with prospective
customers. The Internet has become the primary medium for
reaching potential clients anywhere across the globe. A broad
range of online marketing methods is available to you for
promoting your website. Strategies vary in their effectiveness
and hopefully this website will give you some ideas as to which
will be most appropriate for your needs.
Benefits to Consumers:: (1) Convenient-- customers can shop 24
hours a day from anywhere without going to the store physically.
(2) Interactive & Immediate-- consumers can interact with the
seller's site to find the information, products, or services
they desire, then order or download them on the spot.
Benefits to Marketers:: (1) Customer Relationship Building--
companies can interact with customers to learn more about their
needs and to build customer databases.
(2) Reduce Costs & Increase Efficiency-- avoid the expense of
maintaining a physical store, costs of rent, insurance, and
utilities. Digital catalogs cost less to produce than printing
and mailing paper catalogs.
(3) Greater Flexibility-- unlike a paper catalog whose products
and prices are fixed until the next printing, an online catalog
can be adjusted daily or even hourly, adapting product
availability, prices, and promotions to match changing market
conditions.
(4) Access to Global Markets-- The Internet is a global medium,
which allows buyers and sellers to click from one country
to
another in seconds.
Four Ways to Conduct Online Marketing:: (1) Creating an
Electronic Storefront-- companies can buy space on a commercial
online service or it can open its own Web site. These sites are
designed to engage consumers in an interaction that will move
them closer to a purchase or other marketing outcome.
(2) Placing Ads Online-- companies can place online ads in three
ways::
(a) classified ads in special sections of major commercial
online services. (b) ads in certain Internet newsgroups set up
for commercial purposes. (c) buy online ads that pop up while
people are surfing the web. Such ads include banner ads, pop-up
windows, "tickers" (banners moving across screen), and
"road-blocks" (full-screen ads that users must go through to get
to other screens they wish to view)
(3) Participating in Internet Forums, Newsgroups, or Web
Communities-- companies may participate in or sponsor Internet
forums, newsgroups, and bulletin boards that appeal to specific
special interest groups.
(4) Use Online E-mail or Web casting-- companies can send out
customer newsletters, special product or promotion offers based
on customer buying histories. Web casting or "push" programming
delivers information of interest to consumers' desktops.
About the author:
Author:: Vicky Miter Search engine Optimization
Company
001WebTraffic
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