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"Designing the PDF Sampler"
After recently signing a six ebook deal with Atlantic Bridge Publishing (www.atlanticbridge.net), I quickly realized promotion would be a whole different ball game. I was used to promoting my Lance Howard print westerns to certain areas, and,...
Interviews with Well-Known Ezine Writers #3: - Shelley Lowery
MS: Shelley, you're an excellent person to talk to about Ezine Articles, because - as well as being a prolific Ezine Writer - you own and operate the largest article announcement lists on the Internet (www.web-source.net). How would you...
SO I'VE GOT A WEB SITE - NOW WHAT?
SO I'VE GOT A WEB SITE - NOW WHAT? by P J Chandler Yesterday I was talking to the owner/editor of a local magazine that has just ceased publication. When I asked what caused her to pull the plug, she told me that advertising revenue had fallen...
Viral Marketing
What is Viral Marketing? “Viral marketing is word of mouth marketing on the web. In other words it is the “e” term for word of mouth marketing.” Viral marketing was born in 1996. Viral marketing messages receive 5 –15% click through rate. 57%...
Why are so many, making so little?
Wherever you look on-line, you'll find thousands promoting online businesses, but ask them,and if their honest enough to tell the truth, you will find that more than 99% of them have yet to make a penny! I would like to take some of your valuable...
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DOING IT ALONE ON THE INTERNET WON'T CUT IT!
During the last week of January, I set my promotional plan
to action. I contacted a few e-zine publishers and asked if
they'd be interested in doing a cooperative venture with me.
The cooperative venture? A customized version of a free
e-mail workshop I created to promote my e-book. In the
customized version, the e-zine publishers are the "sponsors"
and the links in the workshop pointing to my e-book's sales
page are their referral links. I'm selling the e-book through
Clickbank so if they promoted the customized version of my
e-mail workshop to their subscribers, the publishers earn
when their subscribers purchase my e-book through their links.
While I was writing my introduction letter and offer, I
realized no matter how hard I promote anything on the
Internet, I won't get the kind of results I want unless I
ask other people's help.
I'm a shy person by nature. I'm an introvert and I never go
to parties or any social gatherings. Other than speaking at
(very selected) events and conducting face to face workshops
every other month or so, you won't catch me out of my home
office. Although I do consultancy work for an international
organization, I work right from home and only go out when
absolutely necessary. And when I do go out, the neighbors
end up asking my mother about her house guest. My mother
would say, "She isn't a guest. She's my eldest daughter."
The Internet isn't designed for a one-man
team. Instead,
the Internet thrives on the principles of cooperation and
information sharing. Partnerships, joint ventures and
mutual cooperation are the ideal models for the online
environment.
And in order to develop successful partnership undertakings
on the Internet, someone needs to take that first step. Thus,
I know that online, my shyness won't get me far. It won't
bring me my desired results. I won't achieve them unless I
get rid of some of my shyness and muster enough courage to
approach people and ask for their help. And it begins with
a simple and direct e-mail introduction.
And really, that's all there is to it. I approach people, ask
them politely and see if they're receptive and willing to
work with me side by side. If they give me a no answer --
well, it's a good thing they didn't have to give it straight
to my face!
But seriously, approaching someone on the Internet with
sincerity and honesty is the only way to be successful online.
No, it isn't the best way. It's the *only* way. Show anything
short of that, and true success is going to be elusive.
About the Author
Shery wrote the e-book, "How to Create & Profit from Your Own
E-mail Workshops in 3 Days or Less!" She offers a customizable
free workshop, "Create Your First E-mail Workshop in 3 Days!"
that publishers and webmasters can use to promote their e-zines
and sites. http://www.emailworkshopshowto.com/customfree.html
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