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An Action Plan For Marketing Your Web Site (Part 2)
ADD YOUR URL TO YOUR MARKETING MATERIALS A couple of months ago, I met with a client who launched their Web site in 1999. They were discouraged because their site was generating poor traffic. When I asked them if they had added their URL to their...
Do I have to be number one in Google to have a successful website?
Imagine what your business would be like if you were listed
number one in Google when someone searched for your product or
service. At no cost to you, you'd have hundreds or even
thousands of highly targeted potential customers coming to...
Offline Marketing for Online Home Based Businesses
Copyright 2005 Paul Jesse When it comes to marketing your web site, most home business owners use banners, link exchanges, different search engines, newsletters, forums, ezines, free and paid classifieds. However, a good home based business must...
Profit from Your Idea
Idea planning to come up with a moneymaking concept is much like creating a painting or writing a book. It starts with a blank canvas and visualization. Brick by Brick Write down the seed of your idea in one sentence. Describe three ways in...
Sitemaps and Hypertext Links: "Food" for Search Engine Robots
Sitemaps and hypertext links are "food" for search engine robots. We will look at the value of text links for optimal spidering, and the importance of using a sitemap in order to help search engine robots reach your website's deeper pages. ...
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DOING IT ALONE ON THE INTERNET WON'T CUT IT!
During the last week of January, I set my promotional plan to action. I contacted a few e-zine publishers and asked if they'd be interested in doing a cooperative venture with me.
The cooperative venture? A customized version of a free e-mail workshop I created to promote my e-book. In the customized version, the e-zine publishers are the "sponsors" and the links in the workshop pointing to my e-book's sales page are their referral links. I'm selling the e-book through Clickbank so if they promoted the customized version of my e-mail workshop to their subscribers, the publishers earn when their subscribers purchase my e-book through their links.
While I was writing my introduction letter and offer, I realized no matter how hard I promote anything on the Internet, I won't get the kind of results I want unless I ask other people's help.
I'm a shy person by nature. I'm an introvert and I never go to parties or any social gatherings. Other than speaking at (very selected) events and conducting face to face workshops every other month or so, you won't catch me out of my home office. Although I do consultancy work for an international organization, I work right from home and only go out when absolutely necessary. And when I do go out, the neighbors end up asking my mother about her house guest. My mother would say, "She isn't a guest. She's my eldest daughter."
The Internet isn't designed for a one-man
team. Instead, the Internet thrives on the principles of cooperation and information sharing. Partnerships, joint ventures and mutual cooperation are the ideal models for the online environment.
And in order to develop successful partnership undertakings on the Internet, someone needs to take that first step. Thus, I know that online, my shyness won't get me far. It won't bring me my desired results. I won't achieve them unless I get rid of some of my shyness and muster enough courage to approach people and ask for their help. And it begins with a simple and direct e-mail introduction.
And really, that's all there is to it. I approach people, ask them politely and see if they're receptive and willing to work with me side by side. If they give me a no answer -- well, it's a good thing they didn't have to give it straight to my face!
But seriously, approaching someone on the Internet with sincerity and honesty is the only way to be successful online. No, it isn't the best way. It's the *only* way. Show anything short of that, and true success is going to be elusive.
About the Author
Shery wrote the e-book, "How to Create & Profit from Your Own E-mail Workshops in 3 Days or Less!" She offers a customizable free workshop, "Create Your First E-mail Workshop in 3 Days!" that publishers and webmasters can use to promote their e-zines and sites. http://www.emailworkshopshowto.com/customfree.html
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