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10 Easy Steps To A User Friendly Website
As a busy search engine optimization consultant, I don't have a lot of time to manage my website. But recently I learnt the hard way about the fickle nature of website visitors and the damage that having a user-unfriendly site can do to a business....
A Beginner's Checklist to Promoting an Online Business (Part 2)
This week we continue with Part 2 of our 3-part series on how to market your online business. Part 1 is available at http://onlinebusinessbasics.com/articles/checklist1.html . As much as we all love free stuff, an Internet business is still a...
Appropriate Website Promotion Methods
Why would you want a site? Why indeed? The unceasing growth of the World Wide Web has resulted in an enormous number of sites, and new ones show up daily. Why would you want to create more? And what do you think about the widespread opinion that...
Submitting Your Site to Search Directories
Getting your site listed in the search engines directories can be a time-consuming and complicated process. But, with a little effort, research and patience it can be done. This guide will take you through the steps that will ensure your site gets...
The Top 10 E-Commerce Ways to Follow up with Clients - Part 1
The Top 10 E-Commerce Ways to Follow up with Clients - Part 1 Judy Cullins ©2004 All Rights Reserved. Did you know that 80% of all sales are made after the 5th contact? The biggest mistake we make is not following up with our clients regularly. We...
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How to Build an Asset Out of Giving Stuff Away for Free
We all do it I guess: give something away for free to stimulate interest in our online promotions, an e-book here; a report there, whatever elsewhere.
But can you really build an asset out of giving stuff away?
I believe you can and I’ll tell you why.
I have dozens of small web businesses in diverse fields and one site in particular drives traffic in droves to most of the others.
That’s its job. It’s a portal; a catalyst and it’s good at what it does.
You know what though?
I have been consistently and unwittingly underestimating the power of its innate potential to build an asset, a priceless asset.
Until recently this valuable catalyst had no opt-in facility, no newsletter.
Crazy - and it took my ten year-old granddaughter to point out the error of my ways.
Here is the 4-point action plan I implemented to persuade her I wasn’t a terminally doddering old duffer.
1. I set up a dedicated subscription web
page offering targeted visitors a bumper bundle of goodies to opt-in and sign up for a free newsletter I have yet to launch.
2. I emailed my existing lists directing members to the bumper bundle page.
3. I installed the script for an opt-in responder form on the home page of the portal.
4. I inserted a link in most of my other websites.
That was several weeks ago and already it’s showing signs of paying off.
I am averaging around 30 sign-ups per day and my new list currently stands at 1300+
The subscription site is an ugly duckling - but so what – the technique is working.
If you would like a sneak peek at how I’m building an asset out of giving stuff away for free, you might like to visit the site featured in the resource box below.
About the Author
Jim Green is an online enthusiast and bestselling author with an ever-growing string of niche non-fiction titles to his credit.
http://free-stuff-xl.com
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