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Informative Articles

A Beginner's Checklist to Promoting an Online Business (Part 2)
This week we continue with Part 2 of our 3-part series on how to market your online business. Part 1 is available at http://onlinebusinessbasics.com/articles/checklist1.html . As much as we all love free stuff, an Internet business is still a...

How to Make Your Resource Box Sell
Ezine Articles - they're everywhere! And little wonder. They're one of the fastest ways of building traffic to your website. But what many people overlook is the Resource Box. It's almost as important as your Article. After all, your traffic...

Online Promotion: 7 Great Ways To Promote Your Website
Internet Business: Top 7 Tips To Promote Your Website by: Michel Richer 1) Pay-Per-Click It is good to get traffic but it is even better to get sales. Pay-per-click advertising is a great way to pull targeted traffic. Could anything be...

Seven Ways For Getting Incoming Links...
1. Write articles Writing articles alone won't get you one way links, but if you submit it to articles database online, you will gain many one way links. The article database site will give you a link back AND the webmasters who reprint your...

Successful Network Marketing Depends Upon These Three Factors
Network marketing has many aspects, but promotion, persistence, and patience are three key elements which are critical to achieving successful results. PROMOTION is the lifeblood of network marketing. Whether you are using online methods or...

 
Online Business Press Release Writing Tips And Ideas

Press releases are one of the most cost-effective ways to get promotion for your online business. Many entrepreneurs
ignore this type of promotion because they don't know how to write a press release. It's important to promote your online business with press releases because of the media all over the internet. The following is a list of some common press release writing tips:

- your press release should sound like news, not an ad

- you should only send your press release to the media related to the topic of your press release

- keep your press release one page in length

- your header, contact information and release date should be at the top of your press release

- use short sentences and double space in between sentences

- your header and first few sentences should capture the readers attention

- you should tell a story and briefly mention your business, product or service in the body of the press release

- proofread your press release many times. Look for grammar and spelling mistakes.

Another reason entrepreneurs ignore promoting their online business with press releases is because they don't know what's newsworthy. Here are 16 online business press release ideas:

- new products or services you're offering on your web site.

- the results of an online survey or poll you've completed

- a virtual trade show or seminar


you're hosting.

- a free chat room class you're teaching

- your opening of a new web site

- an online award your business or web site has won

- a free e-mail newsletter you're publishing

- new online products or services you're giving away

- an online business association or club you're starting

- a famous person that's endorsing your business

- a major joint venture you're doing with another business

- a new book or e-book you wrote

- an expert or celebrity who's speaking in your chat room

- a fundraising event you're doing at your web site

- a new contest or sweepstakes you're having at your site

- major sponsorships you're doing online

You can get other press release writing tips and ideas by reading other businesses press releases, reading how to publications, talking to experts and visiting other media web sites. I hope this article persuades and helps you to promote your business through press releases.

About the author:

Wesley Atkins is the owner of http://www.reviewbooth.com/ - containing numerous web site marketing tips, articles, and reviews of marketing tools and software.