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Informative Articles

Are Your Articles High-Quality?
Writing and distributing articles is fast becoming a popular method of website promotion. However, if your articles are not high-quality, you defeat the whole purpose of using articles for promotion. Web publishers are looking for quality...

How to Use Viral Marketing for Online Profit
When Sabeer Bhatia and Jack Smith founded Hotmail.com they promoted it with a simple idea they called “Word of computer” advertising. Every message sent by a subscriber had a one-line promotional message attached….”Get Your Private, Free E-mail from...

SEO, PPC & SEM - ASAP!
This article examines the basics behind quality site promotion. Let us take a good look at acronyms in the industry! Search Engine Optimization(SEO), is a term thrown around a million times a day online. So many sites use old techniques that...

The Art of Website Optimization
They say "diamonds are a girl's best friend". Just like a flawless diamond in the making, a website demands significant attention to detail in order to stand up and deliver and captivate its target audience. Ever wondered what components clearly...

The WRONG Way To WRITE Articles
Copyright 2005 Steve Shaw As you no doubt already know, writing articles is probably the most effective way to promote your web site. It's a very simple principle - publishers want a vast quantity of good quality content that they do not have to...

 
Online Shop Promotion Tips

Promote Your shop! Nobody will buy if they don't know it's for sale.

The most popular question on our customer service line is "How do I promote my shop?" It all depends on who you want to sell to, how you communicate with your audience and what you want to sell. Here are a variety of ways to promote your online shop.

Best Methods for Online shop Promotion

Showcase your products There are two methods to promoting your shop. One is to create a simple shop link on your site that says "Store". But here's a question for you: How many times have you ever clicked on a link that says "Store" without knowing what's in it? Chances are not a lot. People are most likely to visit a shop if they know what the products in the shop look like.

Grab your audience's interest. Incent them to visit your shop by spotlighting your products. Show off photos of your products or display the designs you've created on your homepage. Your images will encourage users to visit your shop to see the various products you have available.

Examples: Disinformation, Sequential Tart

Create a website community It's important to educate your audience on the background and mission of your website. Don't expect high sales in your shop until you've done that. People buy merchandise from websites because they relate to that community and want to support it. To them, it's more


than a mug or T-shirt, it's about being part of your Web community.

Example: Care2, WWRF

Talk about your products and designs Most upscale retailers and catalog companies go beyond just displaying the items they sell. Many set the shopping mood by telling stories about their products and letting customers know about their origins.

Tell your audience stories about each design. Where did it originate from? What does your design stand for? Why should they want to buy it?

Example: MyDogMurphy.com, WilWheaton.net

Basic Ways to Promote Your Online shop

Banners and Buttons If you need a basic way to promote your shop, add a banner or button that lets people know about the products you are selling. Need banners/buttons for your site? Visit our banners & buttons page and you can start promoting your shop TODAY.

If you plan on creating your own banners and buttons, the best message to have is to let your visitors know that they will be supporting your site by shopping at your shop.

World's Largest T-Shirts, Caps, Mugs, Cards, Stamps, Music and Games online Store

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123Store - World's Largest T-Shirts, Caps, Mugs, Cards, Stamps, Music and Games online Store