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Creating Your 24/7 Online Selling System - The Basics
Becoming successful in the online world is no different than becoming successful offline. It requires vision, determination, and hard work.
The online world offers many exciting opportunities due to its new, fresh, and exciting field. And...
How to stop two major business expenses and save thousands of dollars every month
Copyright 2005 Connexions247.com
Hello everyone,
I’ve been in the Internet Business industry for a few years now… always trying to figure out new ways to keep money into my pockets. Yes that’s right, KEEP money… The reason why I’m saying this...
Search Engine Optimization --- An Overview
Search engine optimization is one of most popular online marketing tool for any website. With most websites looking forward to increasing the online sales of their products/services, search engine optimization can be a very cost-effective tool...
Why Online MLM Business Has an Edge over Other Businesses
There are many advantages of MLM business. One of them is that it is the most suitable business for women. The risk involved in this business is less. For running any business you need to have a product or service. In other businesses the product...
Why This Is The Best Year Ever to Shop AND Sell OnLine
Internet shopping has been a fad for many. They tried it one year with minimal success and major headaches and stayed away from it ever since. There have been credit card scams, delayed deliveries, and confusion over orders. But not this year. ...
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The Top 10 Easy Ezine Development and Promotion Tips
The Top 10 Easy Ezine Development and Promotion Tips
Either do it right or don't do it at all Don't create an ezine just because you're reading or seeing that others are creating them. While ezines can be a way to market your business, they are also time consuming. Remember to always market your business while keeping your integrity intact.
Tell them and then do it Create a schedule for your ezine and stick to it. If you'll be providing additional mailings - such as I do - for important Internet announcements, monthly specials, etc. tell people. On your web site, in any advertising, and then include the information in the welcome letters, too. At a minimum, send out a message to your readers at least monthly.
Don't use BCC In 1995 or so, most email programs added "BCC" as a way to send email. BCC is short for blind carbon copy or blind courtesy copy if you have never placed a piece of carbon paper between two sheets of regular paper. Using BCC, email is distributed to "undisclosed recipients" and you can see why it was the way to send out ezines. However, now if you use it for sending more than 20-40 emails at a time, you can get your email account closed. Why? BCC is the common email choice of s-pammers and your email company watches out for "batches" of BCCs.
Do use double opt-in Opt-in provides your ezine readers with the option of subscribing either at your web site or via email. The system also may send a subscriber an email letting them know that they subscribed (just in case someone else subscribed them). It is better is to use a double opt-in system sends an email to a subscriber requesting that they re-confirm their subscription.
Design It Your Way Of course, you want to reach your ideal clients, however, more isn't necessarily better. Create an ezine you can consistently produce and one your readers will consistently read.
Who is your ideal reader? Knowing who your ideal
reader is, helps you determine the best places to market your newsletter and process saves you time and money in the process. Use this Word 2000 document to assist you http://coachmaria.com/documents/idealclient.doc
Low cost ezine hosting If you have more than one ezine, you know how expensive monthly ezine hosting services can be. An inexpensive program I recommend for do it yourselfers is MOJO http://mojo.skazat.com/ It allows you (or your Virtual Assistant) to create as many ezines as you'd like, on your server, using one control panel. If you don't like touching your hosting server, ask me for my programmer recommendations.
The box vs. the link In an unscientific experiment I conducted last year my research showed that people prefer to add their email addresses to subscription boxes than to click a link to send you the same information. Create informative ezine subscription boxes and post them throughout your web site.
Don't bother using these Members of yahoogroups, smartgroups, topica, cool list and other no-cost (with ad) ezine hosting program, offer a large number of elists especially for ezine publishers. They are places you advertise your ezine and take it from me, are not worth the trouble signing up for or using.
Easy way to add ezine subscribers Gain ezine subscribers, in person, with permission based forms. Design postcards, index card or add an area to your evaluation sheet providing the name and content of your ezine, how often they'll receive it, and request at least their full name and email address.
About the Author
© 2003 Maria Marsala, Business Growth Specialist. The author of the ORIGNINAL Create Your Ezine Program. Learn how you can inexpensivly market your business using an online newsletter. Ezines help you quickly get the word out about your product or service to individuals who want to receive it! For more information, visit http://www.CreateEzine.com
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