|
|
|
An Online Business, Do I or Dont I?
Do I or Don't I? That is a question many of us ask when it
comes to starting up or joining an online business. Most of us
have heard of the vast amounts of money generated through the
Internet but how many of us personally know anyone who...
Are Your Articles High-Quality?
Writing and distributing articles is fast becoming a popular method of website promotion.
However, if your articles are not high-quality, you defeat the whole purpose of using articles for promotion. Web publishers are looking for quality...
Finding the Right Product for Niche Marketing
You've done your research and now understand that your best shot
at success as an internet marketer is with niche marketing. By
finding underserved niches and providing them with a good
product, you'll be able to reap significant financial...
Jagger, Google Analytics, and the Future of Search & SEO
Two big things have just happened in Google-land: Jagger and
Google Analytics. Together, these two events may have changed
the face of search forever.
Jagger
First, let's discuss Jagger... Just like hurricanes,...
Starting an Online Business
The e-commerce wave started in the mid 90’s and it only took a decade for it to change the face of economics as we knew it. Businesses like Ebay, Amazon or Yahoo created history and rapidly became some of the most profitable businesses and widely...
|
|
| |
|
|
|
|
|
|
Using Product Recommendations To Increase Your Bottom Line
In affiliate marketing, there are many ways in which you can
increase your earnings and maintain the account that you have
worked so hard for already. Most of the techniques and tactics
can be learned easily. No need to go anywhere and any further.
They are available online, 24 hours a day and 7 days a week.
One of the more important ways of increasing affiliate marketing
bottom line and sale is through the use of product
recommendations. Many marketers know that this is one of the
most effective ways in promoting a certain product.
If the customers or visitors trust you enough, then they will
definitely trust your recommendations. Be very careful in using
this approach, though. If you start promoting everything by
recommendation, your credibility will actually wear thin. This
is seen especially when recommendations are seemingly
exaggerated and without much merit.
Do not be afraid to mention things that you do not like about a
given product or service. Rather than lose any points for you,
this will make your recommendation more realistic and will tend
to increase your credibility.
Furthermore, if your visitors are really interested in what you
are offering, they will be more than delighted to learn what is
good about the product, what is not so good, and how the product
will benefit them.
When you are recommending a certain product, there are some
things to remember on how to make it work effectively and for
your advantage.
Sound like the true and leading expert in your field.
Remember this simple equation: Price resistance diminishes in
direct proportion to trust. If your visitors feel and believe
that you are an expert in your niche, they are more inclined to
making that purchase. On the other hand, if you are not exuding
any confidence and self-assurance in endorsing your products,
they will probably feel that same way and will go in search of
another product or service which is more believable.
How do you establish this aura of expertise? By offering unique
and new solutions they would not get anywhere else. Show proof
that what you are promoting works as promised. Display prominent
testimonials and endorsements from respected and
known
personalities, in related fields of course.
Avoid hype at all costs. It is better to sound low key and
confident, than to scream and seek attention. Besides, you would
not want to sound unprofessional and have that thinking stick to
your potential customers and clients, now would you? Best to
appear cool and self-assured at the same time.
And remember; prospects are not stupid. They are actually
turning to experts and may already know the things that you
know. If you back up your claims with hard facts and data, they
would gladly put down hundreds, or even thousands worth of money
to your promotions. But if you don't, they are smart enough to
try and look at your competitors and what they are offering.
While recommending a product, it is also important that you give
out promotional freebies. People are already familiar with the
concept of offering freebies to promoting your won products. But
very few people do this to promote affiliate products. Try to
offer freebies that can promote or even have some information
about your products or services.
Before you add recommendations to you product, it is given that
you should try and test the product and support. Do not run the
risk of promoting junk products and services. Just think how
long it took you to build credibility and trust among your
visitors. All that will take to destroy it is one big mistake on
your part.
If possible, have recommendations of products that you have 100%
confidence in. Test the product support before you begin to
ensure that the people you are referring it to would not be left
high and dry when a problem suddenly arouse.
Have a look at your affiliate market and look at the strategies
you are using. You may not be focusing on the recommendations
that your products need to have. You plan of action is sometimes
not the only thing that is making your program works.
Try product recommendation and be among those few who have
proven its worth.
About the author:
Subscribe to Gerardas Norkus' free Internet marketing newsletter
at http://www.netmarketingstrategies.com and discover heaps of
tips, tricks and secrets that will quickly boost your online
sales and profits.
|
|
|
|
|
|