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Does Your Website Need Search Engine Placement? - Part 1/2
Does Your Website Need Search Engine Placement? by Dave Davies, Marketing Manager, StepForth Search Engine Placement Inc. Introduction For many, the value of their websites can be measured in visitors, for others it is the amount of revenue that...
Speakers and Trainers - The Internet is Your Biggest Megaphone
Speak to an Audience that Reaches across the Globe As a professional at home on the platform, you’ve spent years polishing a compelling message. The presentations you make are honed to perfection. Your delivery style draws raves and repeat...
Submit Site To Announce It To The World!
SUBMIT YOUR SITE TO 10,000 SEARCH ENGINES!!! NO, don't bother! It's a waste of time, and you'll probably just receive lots of unwanted e-mail. Instead, submit your site to the major search engines and directories (i.e. Google, and a few others)....
Unlocking the Keys to Your Web Site Traffic - Web site promotion and search engine strategies
Introduction It is estimated that up to 60% of new traffic to your Web site will come from search engines. This means that unless you are already so well known that people will be using your name to search for your site, you need a search engine...
Use Co-Registration To Generate Quality Leads
Co-registration, once a little-known Web marketing tool,
continues to quickly garner widespread usage. First used by just
a few of the largest online marketers, co-registration has gone
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Why This Is The Best Year Ever to Shop AND Sell OnLine
Internet shopping has been a fad for many. They tried it one year with minimal success and major headaches and stayed away from it ever since. There have been credit card scams, delayed deliveries, and confusion over orders.
But not this year.
E-Tailers are better prepared than ever to make your online holiday shopping fast, easy, and hassle free. Online security is better than ever. Retailers are offering super buys and deals like never before. Sites like http://www.clearancecrazy.com make it fast and simple to find the best deals. Retailers like eToys are sending email alerts to consumers every time they put items on sale. And consumers are learning quickly how to best utilize the internet for their holiday shopping.
So not only is this a great year for consumers, but for retailers as well. The following are great ways to increase sales and develop loyal customers:
* Run sales, offer email alerts, and invite site visitors to sign up for your mailing list. Make shopping at your e-site easy and fun. Brick and mortar retailers burn holiday fragrance candles and offer cookies and apple cider. Give your shoppers holiday music, decorated sites, and great buys.
* Advertise. Advertise. Advertise. Purchase classified and banner advertising on sites that give visitors holiday shopping recommendations. Advertise specific products or services in ezines that reach your niche market. Participate in joint campaigns with other sites. If you are a reseller for
someone else, find out if you have co-op advertising dollars available.
* Attain and maintain high rankings in the search engines. This is always important, but never so important as during the busiest shopping season of the year. If you are not good at this, and many people aren't, retain the services of a site promotion specialist like http://www.successpromotions.com. And make sure your site is search engine ready.
* Advertise via email to all your past clients, your leads, and everyone on your mailing list. You should be doing this regularly, but now it is more important than ever. Consumers are very savvy and they will go where they get the most bang for their buck AND where they get the best customer service.
* Don't oversell. Know in advance what your Christmas delivery ordering deadline must be to guarantee delivery and stick to it.
* Offer shipping alternatives that alleviate the Antrax scare. The US Postal Service cannot protect us from all evils. And this year, people are more interested in germ free delivery than they are saving money on shipping.
Friday, November 24, 2001 marks the beginning of the holiday shopping frenzy. Make sure you get your share of the market. Because this is the best year ever to shop and to sell online.
About the Author
Shannan Hearne is the President and Wizard of Success Promotions Internet Marketing Services. You can turn to the Wizard to build your e-business better. http://www.successpromotions.com
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