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Marketing Genius: The CD Business Card
What is a CD Business card?
CD business card replication is a relatively new concept. CD Business Cards are business card shaped CD-ROM’s that can play in any standard computer CD drive. Usually jam packed full of multimedia information about...
Marketing "Gurus": Do You Need One?
Its become fashionable to bash marketing "gurus" nowadays.
There are some for whom the prospect of even looking at someone as a "guru" is a sin. They believe in being free-thinkers, unfettered by the bonds of guru-dom.
Then there are...
Marketing Hasn’t Changed In Over 100 Years!
You might think I am crazy – but it is true. Marketing hasn’t changed one, single bit in the last 100 years. Selling is still selling. And advertising is still advertising.
About the only difference is the past 100 years is the means of...
Marketing Hat for Graphic Designers or Wannabe's
Many people think that the quality of any graphic design is determined by how aesthetically pleasing it is: Although making the card look good is important, this couldn't be further from the truth. The only true measure of any design, at least...
Marketing Ideas
How to implement Marketing Ideas
There are millions of marketing ideas around you
everywhere you look and the next good idea is merely
just a glance, a thought or brainstorm away. Every
successful business has at its core a series...
Marketing in a Recession
Marketing in a Recession ©2002 Jeffrey Dobkin Not everybody is in a recession. Some firms are doing quite well, thank you. In this down economy selected entire industries are really flourishing: the mortgage industry for example, is booming, so is...
Marketing In A Virtual World
Before the Internet, small business owners like yourself were usually limited to a local market -resorting to expensive advertising and brochures, direct mail, cold-calling, networking at the local Chamber of Commerce or Rotary. You hoped customers...
Marketing In a Weak Economy
Marketing In a Weak Economy
By Action International Business Coach Paul DeLuca
"I don't know who you are.
I don't know your company.
I don't know your company's products.
I don't know your company's customers.
I don't know your...
Marketing in the Good Ole' Summertime
Marketing in the Good Ole' Summertime Ah, summertime. It can be the most creative time to plan and implement marketing promotions. Living in Florida as I do however, summertime can be one of the most frustrating times of the year too! Everything...
Marketing Is A Game
Marketing is a game, very similar to the game of baseball. As most of our readers know, I manage the local Pony baseball team. This past weekend we played in an 8 team tournament, and managed to get to the final game, only to settle for a...
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