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Marketing Lessons from a Rabid Chipmunk
A relative of mine is a mail-carrier for the United States Post Office. Like any place of employment, there are all sorts of colorful characters working there. They're all very good people - friendly and enjoyable to chat with. A gentleman...

Marketing Lessons from Santa
If a nonexistent man can change the world and millions of people with a message of joy then his marketing plan surely works. Right? Then what has Santa been doing right all these years that we can learn from? Santa’s message is short--joy. His...

MARKETING LESSONS FROM THE LAB
MARKETING LESSONS FROM THE LAB By Venkatesh P (Lecturer in Marketing) One of the greatest challenges being a marketer is to predict consumer behavior. Lets look at our own buying patterns. Don’t we find so many factors affecting what we buy?...

Marketing – Like a Game of Chess
Have you started thinking about your Valentines Day Promotion yet? It may sound like a strange question on the day before Thanksgiving but it really isn’t. When scheduling your promotions it is like a game of chess. You should always be thinking...

Marketing Magic: De-Bunking the Myth!
Any one who has ever been to a magic show knows that magic is all tricks, not reality. It is simple entertainment with no lasting value. Marketers however, new and old alike, are infatuated with the idea that there are magic tricks to make...

Marketing Magic: More Money in Less Time
Which is more precious: time or money? If you could have an ample supply of either, but not both, which would you choose? It's a tough question. If you choose money, you may not have the time to enjoy it. If you choose time, how will you get along...

Marketing Manager
Improve your prospects When making sales calls, like the Boy Scouts, it pays to be prepared. It demonstrates your professionalism, saves time and enables you to anticipate questions and overcome resistance. Today, with so many research sources...

Marketing Marketing!
Marketing Marketing! By Phillip Davis Hello, Friend! This is Phillip Davis. In this article I will reveal some Free but, very Valuable Information that (If Used Correctly) can literally Double your sales! But, don't take my word for it. Try...

Marketing Massage - How To Build A Steady Stream of Clients!
If you give really great massage treatments all the time it's true that your clients may recommend you to their friends, which may generate more business for you, however when it comes down to it, just being a great therapist does not guarantee...

Marketing Maxims for Today’s Challenging Times
These are turbulent times for all businesses - necessitating streamlined marketing processes that are finely honed to mesh with today’s sputtering global economy. 1. Don’t stop advertising because the economy is sluggish -...

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