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Creating A User-Friendly Website
In my last article, I stated several facts about the importance of having a developed search engine friendly website. The website would be visually pleasing and at the same time optimized for high search engine rankings. It stated the differences...
HOW TO HAVE 'EM KNOCKING DOWN YOUR (WEBSITE) DOOR...By Running a Contest!
One of the most successful ways to get visitors to your site - and keep them coming back - is to run an online contest. Not only does a contest give you a special kind of visibility, it gives you a method to 'capture' the names and email addresses...
Secrets For serious Wealth Creators
Dear Friend How many times have you sat and dreamed about changing your life ? What would it mean to you to be your own boss, answering to no one but yourself ? How would you like to earn enough money, when you wanted to in order to live the...
The Top Ten Steps to Springboard Your eBusiness -- Part 2.
The Top Ten Steps to Springboard Your eBusiness -- Part 2.
Search engines, eBay, ezines, affiliate marketing, viral marketing, blogs, and now RSS feeds are heavily promoted by net gurus. However, how do you get a handle on where to begin in your...
Zeina Heart Returns To LivePornStarOnCam
(Montreal) August 16, 2005 - After a long hiatus, rising porn starlet Zeina Heart will be settling back down before the cameras of live video chat site LivePornStarOnCam.com once again. Heart took off for Los Angeles and several work contracts a...
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Are You Using The Four Letter Word?
The most powerful word in the marketing dictionary is made
up of just four letters: F-R-E-E.
It doesn't matter what kind of product or service you're
promoting, if you can use the word FREE in your advertising
and marketing, then your response rates will shoot up.
People like FREE stuff. In fact, many people simply can't
resist the word FREE!
The problem is, you can't use the word FREE unless you
actually have something FREE to give, for example:
Click Here To Download The FREE Demo!
Contact Us For A Price Quotation - It's FREE!
Take The FREE Tour Of The Member's Area
Order Now And Get ***** For FREE!
Subscribe To Our FREE Newsletter!
These are all effective ways of introducing the magic word.
However, the best FREE idea of all is the FREE ebook.
It doesn't matter what kind of product or service you sell,
you can use FREE ebooks as a promotional tool to carry
your advertising AND build your reputation.
By creating an ebook that is related to your product or
service, and by giving that ebook away for FREE, you
achieve three things in one go:
You give yourself a legitimate reason to use the
word FREE in your advertising and promotion.
You generate FREE publicity for yourself by promoting
your product or service from inside your FREE ebook,
You build your credibility by making your book useful
and relevant to your target market.
To get the most out of this great FREE promotional tool,
keep these points in mind:
The ebook must be more than just a blatant ad for
your product or service. This
could damage your
reputation rather than enhance it. Keep your
self-promotion present without being 'in your face'.
The content of your book must be useful and
relevant to your target market. There's no point
in giving away a FREE ebook that contains Internet
marketing articles written by other people, if you're
promoting guitar lessons. You'd be much better off
doing a bit of research online and creating a short
ebook on the history of guitar playing. After all, the
primary aim of the FREE ebook is to build your
reputation in the eyes of potential customers.
Encourage other webmasters/e-zine publishers to
freely distribute your book to their visitors/readers.
Be sure to state this clearly inside the book and
anywhere you make the book available for download.
Offer to create customized versions of the ebook
for those webmasters who want it. For example,
you could place an ad for the webmaster's site
on the cover page. This will encourage him/her
to work harder at giving it away, thus spreading
your message to more people.
Promote your FREE ebook by listing it on shareware
sites and in ebook directories as well as on your
own website and e-zine.
So, get busy. Ask yourself what it is that your target
market is interested in. Make a book that feeds that
interest and then start giving it away!
About the Author
Michael Hopkins is owner of BizzyDays eBook Publications.
Download Brand New Original eBooks for FREE at:
http://www.bizzydays.com
Download The eBook Publishing Success Package at:
http://selfpublishing-ebooks.htm
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