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Affiliate Marketing Using Commission Junction
Affiliate Marketing is currently one of the most popular and lucrative business opportunities online. It is an agreement between the merchant, or the one with the product to sell, and the website owner or the affiliate, or the one who allows the use...
Did you ever wonder how the big boys in Internet marketing build lists fast?
Did you ever wonder how the big boys in Internet marketing build lists fast? I'm pretty you know by now that building a list of subscribers is one of the MOST important parts of your online business if you want to make any real money. If you...
Link Popularity for a Successful Website: How (Not) to Go About Getting It
Everybody wants to draw visitors to their website. Many incoming links means many incoming paths for the visitors; it may also boost your search engine ranking. But how do you get there? A classic way of getting seen and noticed on the web is to...
Think before setting up your website
We have seen an increase in the number of websites since the past couple of years. Significantly after the initial dot com burst. While this is good news, it sure reflects one single point. The Internet is as serious as in the offline community....
TOP RANKING IN SEARCH ENGINES
It is a fact, that "search engines" really help you to promote your web site, but it is only possible, when your web site is found in top 20-60 positions, if it is not found within 1 - 3 first pages of the search result, you will never get web site...
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IS YOUR SHOPPING CART COSTING YOU MONEY?
They was a time when doing business on the internet simply meant hanging
out your electronic shingle and raking in the profits. Then it became
necessary to build your online credibility through reciprical linking
and membership in organizations like http://i-Cop.org. Then
organizations like http://www.paypal.com and
http://zzz.clickbank.net/r/?shannan0 became necessary to accept
payments without waiting for the proverbial "check in the mail".
One of the latest innovations of internet marketing is the shopping cart
program. Basically, this let's visitors to your site prepare an online
order just like they would fill out an order form from a catalog and
submit it directly to your business. Some programs are so advanced they
also calculate payments, coupons, shipping, and inventory.
But are they a good thing?
Many online business people are finding that the fancy shopping cart
program they have used to design or re-design their website is costing
them business. Why?
Because these programs are not search engine friendly. They omit meta
tags, they contain long and cumbersome universal resource locators
(URLs), and they inhibit the attainment of high search engine rankings.
So what can the online business person do? Is there no way to have a
friendly merchant environment? And stay visible in the search engines?
Yes, there is. And its relatively simple. Take for example, a generic
gift site. You might have a front page with a link to main category
pages that each flow down like a graph to specific products. But you
cannot place each of these pages directly into your shopping cart
program. Create a regular front
page which sits right on your domain,
www.mygifts.com. Create category headings for your main product
groupings that also sit directly on your domain,
www.mygifts.com/group1.html, www.mygifts.com/group2.html etc. Keep
these pages off the secure shopping cart server and system. From the
category heading pages, then move into the shopping cart system.
While your individual products may never see the light of day in search
engine rankings - your front page and your category headings will. In
this way, you have a site which is shopper and search engine friendly.
Shannan Hearne-Fortner is the president and wizard of
http://www.SuccessPromotions.com, an internet marketing information and
service company. Part author, poet, mother, WAHM, and wizard, Shannan
is the marketing manifestation of Guerilla marketing techniques from Jay
Conrad Levinson, One-to-One Marketing, grass roots campaign development
and internet wizardry combined with the Eastern-Western philosophies of
such gurus as Deepak Chopra, Shakti Gawain, and Alan Watts. Seasoned
with the thoughts of theological greats like Billy Graham and WAHM
oriented authors like Priscilla Huff. Her marketing experience contains
over ten years of online and off-line campaign development for products
and services ranging from alarms to pottery, software to hardware,
jewelry to clothing, consulting to designing, and everything in
between. Always insightful, often humorous, and occasionally downright
delightful.
About the Author
Shannan Hearne-Fortner, President and Wizard
Success Promotions
Marketing Your eBusiness Better
http://www.successpromotions.com
ICQ # 20240138
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