Search
Recommended Products
Related Links


 

 

Informative Articles

Raise Your Website Traffic with RSS - Blogs and YAHOO! Part 1.
It is the trend du jour. They are the subject of pundit press, guru glare, and is ready for mainstream adoption. RSS feeds and their communication kin the blog -- are bandied about as the next big thing. Everywhere you look there are articles and...

RSS - How to Promote and Profit From Your Feed
Let me ask you three questions to get you thinking. Does your website offer an RSS feed? Are you promoting your feed effectively? Are you seeing an increase in profits as a result of offering a feed to your visitors? I'm going to outline several...

The "3 Big Points" to Selling Successfully on the Web
Building a home internet business on the web can seem at times like an impossible goal for most people getting started because they are either not sure of what products they should sell, or how to build their internet business website...

The High Value of Business Pre-Promotion
I remember years ago, when I first began dabbling in record promotion, I contacted a veteran disc jockey to get the inside "goods" on my craft from a DJ's angle. I expressed to her that I was new in my field, and would soon be promoting an...

Top 6 Reasons for having a RSS feed - Come and explore the possibilities!
Getting traffic to your website can be hard. No one just randomly types in "makelotsofmoneyonlinequicklyandfromhome.com" and with this market slowly being filled in, it is hard to get a good rank on Google, Yahoo, MSN, Ask, and all the other major...

 
My Vision of Multiple Streams of Income, Part 2

Copyright 2005 Peter Dobler

A while back I wrote a little article called “My Vision of Multiple Streams of Income”. After receiving several emails asking for a sequel and sharing more real life experience I decided to give an update on my journey with SFI and Stone Evans’ PIPS system.

As I mentioned in my last article I went off a good start with this system and I honestly can attest it really works. The only negative thing is, if you want to call it this way, that I put a lot of effort into this project. The system is designed to run on autopilot, that’s great. But until you’ve reached a certain level of visibility, you need run your promotions around the clock. I’m almost there.

As an example: I run several Google AdWords campaigns to promote my website and SFI. The reason for this is simple. This is a highly competitive market and achieving high rankings with the major search engines takes a long time and due to the rough competition you won’t be able to reach the top without a few backdoor tricks.

So I took the route of actually spending some advertising money and in return I have a wide spread exposure. Remember the baseball movie with Kevin Kostner “Field of Dreams” with the famous remark “If you build it they will come”? Unfortunately this is no longer true for the internet.

Back to the topic of controlling the advertising cost with Google AdWords. I closely track my expenses and I keep a lit on it if it gets too high.

The tricky part is to decide when it is too high. I don’t have an answer for this. For me it means whatever I’m comfortable with. Because you’re building residual income and you’re not aiming for a single sale. This is hard to gauge. Conversion rates are useless, although my conversion rate so far is over 20%. That is pretty good from what I read about this topic. What this number means in


subsequent income has to be determined.

I also tapped into the extensive library of SFI’s partner IAHBE. At first I just joined this organization because it guarantees my position in the SFI network. But after researching their services and utilizing their benefits like free mail leads, I have to say that this is a great institution. It’s worth every penny of your monthly fees.

Speaking about value-added services and benefits. The one thing I’m truly impressed with is the quality and consistency of the marketing material offered by SFI. The wealth of online and offline marketing material can be overwhelming, but if you use it appropriate it is a very effective tool. Of course SFI also offers quality products and services, which makes it easy to sell.

By using Stone Evans’ PIPS (Plugin Profit Site) system I could maximize these efforts. I’m selling all sorts of products and I already received several commission checks through my affiliate program with Clickbank. This is a huge affiliate provider for electronic books and software. My job is to attract customers to the products and then the manufacturer or author of the product does all the selling and credit card processing. As soon as the credit card is processed I receive a commission, which varies between products.

After about 3 months of running this business I would say that I’m still a little bit negative with my finances, but this is due to my extensive Google AdWords campaigns. By not counting this, I’m actually making some money. Nothing to brag about, but maybe in another 3 months my tune might change.

Please send me an email if you like to hear an update more often.

About the Author

Peter Dobler is a 20+ year veteran in the IT business. He is an active Real Estate Investor and a successful Internet business owner.
http://www.mypluginhomebiz.com