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Deadly Online Marketing Mistakes You Must Avoid
It seems like every time you turn your head today you'll find
someone who's involved in online business. And indeed, ANYONE
can profit online, providing that you learn to avoid the DEADLY
online marketing mistakes you're about to discover in this...
JV Marketing - Affiliates in Disguise
Jv marketing is one the most popular topics online these days.
The problem is that a joint venture should be just that. "joint"
Just offering an affiliate commission is not a true JV. Anyone
can go to Clickbank or PayDotCom and get high...
PDF Optimization: Death to SEO?
On April 18th 2005, Adobe announced that it was going to acquire Macromedia. Besides delivering a critical blow to competitive balance of two highly recognized and respected companies, it has inadvertently created a new form of optimization. ...
Search Engine Ranking - 'getting it right from the start'
There are many ways that you can improve the probability of achieving higher search engine rankings. The most effective way is to consider how search engines rank your pages - during the 'planning' phase of developing your site. Most issues that...
The Top Ten Steps to Springboarding Your eBusiness -- Part 1.
The Top Ten Steps to Springboarding Your eBusiness -- Part 1.
By Kamau Austin
If you are new to Internet marketing, or even a seasoned web pro, the correct promotional usage of applications like RSS, blogs, viral marketing, and ezines, can be...
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Security Issues Everyone Should Know About Online Shopping
While there is no foolproof way to ensure that no one will EVER access information you don't want them to, there are several very effective steps that you can take to minimize the risk.
When passing sensitive data like credit card numbers, addreses, or social security numbers over the Internet, be sure that the connection you are using or implementing is encrypted using Secure Sockets Layer (SSL). SSL is a commonly-used protocol for managing the security of message transmissions over the Internet. Essentially, SSL works by using a public key, or password, to encrypt data that's transferred over the connection. The receiving software, usually a browser such as Microsoft Internet Explorer or Netscape Navigator, decrypts the message into meaningful information for the intended recipient. The encryption of the data prevents unauthorized access while the data is being transmitted over the network. (By convention, URL's that require a SSL connection start with https instead of http.)
Another step that can be taken to minimize the risk involved with transmitting information across the Internet is to use several different e-mail
accounts, each with a specific purpose. To limit your exposure to unwanted spam and potentially dangerous viruses, the e-mail address provided by your ISP or Web host should only be given to trusted parties, such as family members, friends, co-workers, and business associates. If you frequently fill out online forms that require the use of an e-mail address, use a "throw-away" address, such as one that can be obtained from Yahoo! or Hotmail. This will help stop your primary e-mail account from being flooded with unwanted mail, and it might reduce your exposure to viruses as well.
Several other key preventative measures to safeguard your personal information include checking your credit reports regularly, paying by credit card for online transactions (instead of ACH bank account debits), and searching for your name at a good search engine, like Google, to find out what information about you is online.
About the Author
Alan is the lead developer for InfoServe Media, LLC (http://www.infoservemedia.com/), a Web development company that specializes in Web site design, hosting, domain name registration, and promotion for small businesses.
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