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Key Aspects Of A Successful Network Marketing Program
The world of network marketing has many aspects, but promotion, persistence, and patience are three key elements which are vital to achieving successful results in a network marketing program. PROMOTION is the lifeblood of network marketing....
The Tao Of SEO
It is all pretty zen really. Forget your profound metaphors of trees falling in the forest and the sound of single hands clapping. If you are on the web and can’t be found then are you really there at all? Sure your website may well be the design...
Using Drop Shipping for E-commerce
Thanks to the ubiquity of the internet, online virtual businesses have become very popular business opportunities. Online retail stores are gradually playing a more important role in our lives than the traditional ‘brick-and-mortar’ retail shops....
Why Post in Forums to Promote an Internet Business?
Some people feel that it's a waste of time to post in various newsgroups and forums to promote an internet business. After all, most forums just do not allow advertising. You can't reach many prospects at a time, and it takes way too much time to...
WORKING WITH AFFILIATE PROGRAMMES
Copyright 2005 Robert Evans
Affiliate programmes are springing up everywhere and cover every type of product or service imaginable. Some incorporate fully automated systems that sell high volumes of hard products all over the world. Many have...
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EXIT Marketing Strategies... "keep selling after they've left."
EXIT Marketing Strategies... "keep selling after they've left."
Marketing ONline or OFFline is about your MIX.
MIX means the variety of strategies you use to promote yourself/ your site/ your wares.
The purpose of a Marketing MIX is to attract visitors using different forms of promotion. This MIX tactic has been used successfully by OFFline Marketers for the last 50 years.
ONline marketing mix strategies may include...
* Ezine Ads * Ezines * Articles * Sig files * Banners * Promotional deals * Autoresponder message sets * eReports * eBooks * Stickiness systems * FREE something
* POPups
POPups! Aargh. I hear you say.
Not so... POPups done elegantly and POLITELY actually add value to your site, and they'll promote you long after the visitor has left.
Think of it this way.
Remember the last time you were in the Mall and someone was promoting something. You were interested, so you went over and asked some questions, but you didn't buy.
Now, a savvy OFFline marketer would have given you something to take away... a flyer, a brochure... something.
The reason? Well, it's a memory jog, and you never know where that promotional item ends up. Yes, a high percentage end up in the rubbish bin... but a small percentage do not.
AND... all this has cost you is a small action.
Now think of your site. Someone has come to it looking for something. They didn't buy anything, and they may never return.
What MEMORY JOG can you give them?
............................................................
Enter EXIT Marketing POPups
* Use them ELEGANTLY. This means that what you offer in your Popup must be in context with what you've got on your site.
Offer an in-context FREE eReport, FREE ebook, or a request to subscribe to your ezine in exchange for one of these things. Your goal is to get an email address.
* Use them POLITELY. On EXIT only, and in one place. The reason? Well, how responsive
are you when someone is continually in your face trying to sell you something?
The use of multiple Popups translates into "I'm desperate." This is not the best message if you're serious about doing business online, long term. Also, set the Popup for first visit only.
* Use them POLITELY for additional traffic generation. EXIT only.
There are many creation-of-POPup options. One of my favorites can be found at CodeLifter, which has all the bells and whistles you'll ever need...
CodeLifter: http://hyperTracker.com/go/WEBpro1/CodeLifter/popuparticle/
CodeLifter offers a free demo. Purchase price, a mere $20.00.
There are plenty of free online pop up generators that'll design pop ups to any size and specification.
Here are a few:
http://builder.cnet.com/webbuilding/0-7701-8-4561792-1.html Scroll down to the link that says "Tip - Window Maker" This Popup activates when someone hovers their mouse over a link on a page.
http://hyperTracker.com/go/WEBpro1/CGIscripts/popuparticle/ Pop Up Making Wizard
AND... if you're looking for an easy script you can just cut and paste take a look at http://wsabstract.com/script/cut65.shtml
Kenneth Doyle - e*Analyst http://www.feedyourhungrymind.com
PS. Permission is granted to reprint this article. Please include all links and attributions please.)
Get your copy at: mailto:exitmarket@webpro.par32.com?subject=subscribe ___________________________________________________________
"If you haven't worked this out, you soon will. There's a lot of NONsense zapping around in cyber-space.
Find out what works, what doesn't... and what's worth your money." Subscribe to the e*Analyst ezine - mailto:editor@webpro.par32.com?subject=subscribe ___________________________________________________________
About the Author
Born with the promotional strategist's gene... followed by twenty successful years in Media, Marketing, PR and copywriting.
http://www.feedyourhungrymind.com
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