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Got Blog?
In 1999 I asked my friends and colleagues if they blogged. The responses I received ranged from odd looks to questions about the blogging practice. The end results of my findings was “Blog” was a new term and not highly recognized. That was then,...
Online Promotion: 10 Insiders' Secret For Writing Profitable Ads
Do what I did. Learn these 10 insiders' ad writing, website
promotion "secrets", and explode your website traffics and sales:
1. You can get ad copy ideas by studying similar product's
advertising material. Collect their sales letters,...
Online Shop Promotion Tips
Promote Your shop! Nobody will buy if they don't know it's
for sale.
The most popular question on our customer service line is "How
do I promote my shop?" It all depends on who you want to sell
to, how you communicate with your audience...
Seven daft things not to do to your website
1. Splash pages Most of the time splash pages are uncalled for. There are only a handful of reasons why you may ever need to use a splash page on your website but these reasons don’t seem to apply to most of the splash pages you can see on the...
Target the Little Guy. This Could be a Reely BIG Shoo!
Out once again to illuminate the dark corners of internet shows for the tiny shining light of small business tools, I have just returned from AIIM 2002 where they describe the show thusly: Enterprise Content Management creates successful SYNERGIES...
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Free Promotion-Forget About At Your Own Risk!
When we first got started on the internet most of us
were addicted to free promotion. We were sure that
we were going to get mountains of traffic to our websites
simply by placing our ads on FFA pages and signing
up for traffic exchange programs. A few weeks later,
though, the sad reality set in. We were getting traffic
but no sales. All that time spent on free promotion
and nothing to show for it.
We grew up, internetwise, after that. We realized
that making money online was going to involve more
work than we first thought. We started looking
into promotional programs that cost a few dollars.
We started reading up on search engine submission
and ezine advertising. We vowed to leave the free
promotional tools to the newbies.
Now, after months or years of being online most
of us have totally forgotten about free promotion.
We have found the techniques that work for us and
aren't afraid to spent a little cash on them. The
only time free promotion crosses our minds is when
we see a new free program on a banner or pop-up.
But is free promotion really so bad that we should
forget about it altogether. Are there perhaps a
few benefits we can reap from free programs?
I am a noted cheapskate, so I am always ready to
give something free a try. So, even though I
do use a variety of promotional tools that I have
to pay for, I haven't forgotten about free promotion.
I don't use a lot of the free programs but I do
keep a few of them around. Why?
I've found that
certain websites actually get a good
response through free promotional programs. For
instance, I always run my ezine websites through
my favorite click exchange Webmasterquest
because it has a variety of different features and
I find that I do get a few subscribers each time.
I also like FFA and Free Link pages because they
make me think. Everytime I come across one I have
to think about what title I want to use for the ad.
I make myself use a different one every time. This
helps me out when I do pay for an ezine ad for
instance. I've already got a few good titles in
my head.
I also love free search engine submission tools.
I write a lot of articles and I like to submit
the different webpages they appear on to search
engines. I wouldn't dream of paying to do this
though. But I can go to Addme.com and submit
those webpages to a dozen or so search engines for
free. And I've found that many of these webpages
pop up in some of the better search engines
eventually.
So before you totally write off free promotion,
take a look at some of these programs and tools
again. You might find one or two that can be
of use to you, even after you've been on the
World Wide Web awhile.
About the Author
Timothy Ward publishes the Ward Wide Webzine,
an ezine dedicated to bringing you info and tips,
as well as humor weekly. You can subscribe at:
Ward Wide Webzine
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