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Informative Articles

Ezine Article Writing In 10 Easy Steps
Copyright 2005 Elaine Currie 1. Choose A Topic. You need to choose either a hot topic or a topic about which you are passionate. If you can find a topic which is both these things, you have a winning combination. Think about what people are talking...

Indirect Site Promotion - Be a Good Community Member
People are always asking for the best methods of promoting their site. The usual answers are: Link Exchanges, Buy Advertising, Submit to Search Engines, Viral Marketing…and so on. While these suggestions are all good in their own way, some...

Promoting Your Business Using Blogs
Copyright 2005 Mal Keenan Internet marketing using blogs has quickly gained a lot of popularity as a wonderful way to promote your business. There are many ways that blogging can help in the promotion of your business. Since blogs are usually...

Using Your Online Presence to Drive Offline Sales from Your Customer Base and Beyond, Part 2
Copyright 2005 Tom Swanson In the last article in this series, I talked about a few basic ways to drive in-store sales by using your online presence. In this, the last installment of the series on this topic, I’m going to cover some more...

You Can Do Business Online 201
If you read my 101 course, you now have a website and you have begun basic promotion. It is time to increase the traffic flow! Now is the time to increase links to your site. This serves you two purposes. Number one is the obvious, the more links,...

 
Free Promotion-Forget About At Your Own Risk!



When we first got started on the internet most of us
were addicted to free promotion. We were sure that
we were going to get mountains of traffic to our websites
simply by placing our ads on FFA pages and signing
up for traffic exchange programs. A few weeks later,
though, the sad reality set in. We were getting traffic
but no sales. All that time spent on free promotion
and nothing to show for it.

We grew up, internetwise, after that. We realized
that making money online was going to involve more
work than we first thought. We started looking
into promotional programs that cost a few dollars.
We started reading up on search engine submission
and ezine advertising. We vowed to leave the free
promotional tools to the newbies.

Now, after months or years of being online most
of us have totally forgotten about free promotion.
We have found the techniques that work for us and
aren't afraid to spent a little cash on them. The
only time free promotion crosses our minds is when
we see a new free program on a banner or pop-up.

But is free promotion really so bad that we should
forget about it altogether. Are there perhaps a
few benefits we can reap from free programs?

I am a noted cheapskate, so I am always ready to
give something free a try. So, even though I
do use a variety of promotional tools that I have
to pay for, I haven't forgotten about free promotion.
I don't use a lot of the free programs but I do
keep a few of them around. Why?

I've found that


certain websites actually get a good
response through free promotional programs. For
instance, I always run my ezine websites through
my favorite click exchange Webmasterquest
because it has a variety of different features and
I find that I do get a few subscribers each time.

I also like FFA and Free Link pages because they
make me think. Everytime I come across one I have
to think about what title I want to use for the ad.
I make myself use a different one every time. This
helps me out when I do pay for an ezine ad for
instance. I've already got a few good titles in
my head.

I also love free search engine submission tools.
I write a lot of articles and I like to submit
the different webpages they appear on to search
engines. I wouldn't dream of paying to do this
though. But I can go to Addme.com and submit
those webpages to a dozen or so search engines for
free. And I've found that many of these webpages
pop up in some of the better search engines
eventually.

So before you totally write off free promotion,
take a look at some of these programs and tools
again. You might find one or two that can be
of use to you, even after you've been on the
World Wide Web awhile.

About the Author

Timothy Ward publishes the Ward Wide Webzine,
an ezine dedicated to bringing you info and tips,
as well as humor weekly. You can subscribe at:
Ward Wide Webzine