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Introduction of Web Advertisements
Online advertising is accomplished through online facilities
that render different types of advertising choices to choose
from. Now, let's take a look at them closely:
1. Banner AD Normally, banner ADs are placed on top of web pages
with hyperlinks to the sites that own these advertisements.
Banner Ads generates good marketing effect and they are good for
high concentration, branding and product image campaign as well
as online sales promotions.
2. Button AD Logo ADs show company logo for surfers to click and
get connected to that very business that publish the Logo ADs
for the expected advertising effect.
3.Contextual AD This is a pretty simple but hugely effective
advertising method. According to study, surfers focus their
attention upon words first and words with solid meanings will be
even more attractive to viewers. Concisely edited phrases will
certainly attract enough attention from surfers to their final
destination site.
4.Sponsored AD Advertisers bid for their keywords and place them
into sponsored AD that are linked to their websites for optimum
advertising effect.
5.Dynamic Rotation AD The so-called dynamic rotation AD rotates
dynamically that generate different advert after each web page
refresh (download). Rotation may happen in the whole site or in
each individual url and can be searched for by related keyword.
6.Hardwired AD Hardwired AD goes
opposite against dynamic
rotation AD, that stay in the same place no matter how many
times you refresh the web pages.
7.Pop-up AD Pop-ups throw out advertising contents right in
front of surfers' eye balls and are quiet annoy-some in many
ways. There are however software kills pop-ups instantly.
8.Floating AD These ADs are quiet eye catching and your sight
follows them simultaneously. They are good for product promotion
and active propaganda campaign.
9. Off-Line AD These are downloadable advertisement normally in
the form of flashes and video clips. They can give great
impressions to viewers.
10.Push AD Website may download updated contents and data to
individual computers. Push AD may go together with electronic
newspapers, that carry advertising content for maximum marketing
effect.
In general, B2B portal are ready for Banner AD, Button AD,
Contextual AD and Sponsored AD, these 4 most popular
advertisements.
About the author:
Phillipe Wu is the marketing manager of B2BChinaSources.com,
a B2B manufacturer & supplier marketplace & portal listing with
full information of products, manufacturers, suppliers &
exporters from China & Taiwan. B2BChinaSources.com is a leading
B2B China manufacturers directory for global buyers to buy
Taiwan quality at Chinese prices. Efficient in China products
sourcing. All China prod
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