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Go With Quality Over Quantity And Your Business Will Prosper
In the early days of developing my home business, I went for the numbers instead of focusing on targeting prospects. It took me a while to appreciate the importance of targeting (quality) instead of just going for the big numbers (quantity).
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How Do They Find You?
The movie, "Field of Dreams", starring Kevin Costner and James Earl Jones, made this line famous: "If you build it, they will come." That idea worked great in the movie but it is a whole different ballpark when it comes to a web site or an email...
How to Market Your Unsold Books on the Internet: It's Easy
How to Market Your Unsold Books on the Internet: It's Easy Judy Cullins c. 2003 Your book expresses your wondrous information, your creativity, your genius. It's your dream come true. Or is it? You have already tried a few venues--maybe an expo,...
Is Your Website Content Worth Reading or Obvious Search Engine Bait?
Webmasters are always looking for ways to increase their traffic and exposure. This is natural and will never change. No one is ever content with their traffic levels.
But problems arise with this reality as well. While it is good to be...
SEO, PPC & SEM - ASAP!
This article examines the basics behind quality site promotion.
Let us take a good look at acronyms in the industry! Search
Engine Optimization(SEO), is a term thrown around a million
times a day online. So many sites use old techniques that...
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Why You Should Write An Article, Today!
Copyright 2005 Jim Boere
Do you own an online business? A web site? Are you promoting affiliate programs? Then you should be writing articles.
Why? Let me ask you, what is the main purpose of your web site?
Of course it’s this: to make sales. And to make sales you first need traffic. You somehow need to get visitors to your web site if you want to be successful.
And here’s the thing...writing articles and publishing them on the Internet is a very effective way of achieving just that!
Instead of spending your time and money on ineffective means of advertising, write a short article every now and then.
Write about recent developments and trends in your niche or area of expertise, about the product or service you’re selling. Teach people how to do something, or give them practical tips. Predictions work well, too. The list of possibilities is almost endless.
There are numerous article directories out there, and they will be happy to add your article to their online directories.
Where people like yourself look for good content to reprint on their web sites or in their newsletters. So your article gets read and the readers learn about you, your business, your web site, your product.
But that's not all.
It gets distributed and reprinted over and over again, constantly reaching new readers! Without any effort from your part, besides submitting your article to a few directories!
The positive effects could last for literally years.
People who enjoyed reading your article and found your information useful, will be tempted to (re-)visit your web site. And tell their friends and business relations about it.
The result is free, targeted visitors over a long period of
time. These visitors are hot prospects, because they are already interested in your business or offer...
Now that’s the kind of traffic you want!
That’s the kind of traffic that will result in sales!
And that’s still not all you will gain from writing and publishing articles. Did you realize it will considerably improve your web sites’ search engine rankings as well?
See, the search engines constantly scan (they call it "spider") the Internet looking for new content to keep their listings updated. They scan the high-traffic, very popular web sites more often than sites with little traffic. As article directory sites are such high-traffic and popular sites, the search engines will pick up the links to YOUR web site so much faster. Because at the bottom of each article you add a "resource box", which of course contains a link back to your web site!
Let me ask you one more question...
How many times have you been told that you need to buy some expensive software product or hire a specialized company to get your web site even submitted to those same search engines? Plenty of times, I’ll bet!
Write a new article regularly, get it published online (in as many article directories as you can), and let the search engines find YOU instead. It will happen, automatically.
By now I hope you begin to realize the huge benefits publishing online has, and what it could mean for your business.
Give it a try, you won’t regret it.
About the Author
Jim Boere is the founder and owner of OnlineBizPromotion.com and publisher of the weekly online publication: "Home Business Tips Newsletter". For more articles, the newsletter archives and contact details, please visit
http://www.onlinebizpromotion.com
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